Description
Southbound Bill Beck Blvd in front of the Ball Field Parking Lot, Across from Johnson University.
This bus shelter with advertising on two sides (facing eastbound and westbound traffic on Bill Beck Boulevard) is located along Bill Beck Boulevard, Kissimmee, Florida (ZIP code 34744). This is in eastern Kissimmee, within Osceola County, a suburban/commercial corridor north of US 192 (Irlo Bronson Memorial Hwy) and near the Florida’s Turnpike (SR 91 toll road). Bill Beck Boulevard serves as a north-south arterial, linking US 192 to Fortune Road and extending to Osceola Heritage Park, facilitating access to events, parks, and nearby health/educational facilities. The shelter is positioned for visibility to local traffic, event attendees, and commuters. Dual-sided faces capture bidirectional flow, ideal for ads targeting visitors to the park or nearby institutions.
Nearby Businesses, Landmarks, and Points of Interest (Within ~1-Mile Radius)
The area centers on parks/events venues with institutional and light commercial uses amid green spaces and ponds. Key spots include:
- Parks/Events: Osceola Heritage Park, Silver Spurs Rodeo.
- Health/Services: Florida Department of Health in Osceola County, Johnson University Florida.
- Retail/Auto: Mullinax Ford Kissimmee Dealer, Acorn Mini Storage, Elite Window Tinting.
- Dining: Cow Steakhouse.
- Other: Osceola Memory Gardens Cemetery, Gateway High School, Ponderosa RV Park, Shadow Oaks Rd residential, Chapman Ran Rd access, Wasteville, and Florida’s Turnpike interchange. This is a community/events-focused zone with traffic spikes during fairs, sports, or health visits, blending developed park land with natural buffers.
Traffic Counts
Traffic data from Osceola County’s 2025 Roadway Network Capacity Report shows Bill Beck Boulevard as a collector with moderate volumes, influenced by park events and connections to US 192/Fortune Rd. The relevant segment has lower daily counts, but event spikes can increase flow significantly. Southern extensions near the park show similar metrics.
| Road Segment | From/To | Year | AADT |
| Bill Beck Blvd | US 192-441 to Fortune Rd | 2025 | 6,517 |
| Bill Beck Blvd | Osceola Pkwy to Woodcrest Blvd | 2025 | 5,824 |
Additional Notes on Traffic: Residential/event/commuter mix, with spikes during fairs/sports at Osceola Heritage Park. Dual-sided exposure: ~5,800–6,500 daily vehicles (bidirectional, non-event days), plus bus riders/park visitors. Volumes lower than major arterials but targeted for events/health audiences; consistent local flow.
Demographics and Area Profile
ZIP 34744 (eastern Kissimmee) is diverse/growing/suburban. Population ~59,000–81,000 (estimates).
- Population Density: ~1,800 per square mile.
- Median Age: ~36–38 years (young families).
- Racial/Ethnic Makeup: ~61% Hispanic/Latino (Puerto Rican dominant), ~37% White, ~10% Black, ~3% Asian.
- Median Household Income: ~$51,000–$75,000.
- Housing: Median values ~$356,000; family-oriented households ~3. Audience suits ads for events, health (e.g., DOH), auto (Mullinax Ford), or local services—multicultural commuters/residents.
